The short answer is, Etsy's ever-changing, member-curated shopping gallery.  I literally live on this page:  http://www.etsy.com/treasury/  The picks that other Etsy members choose as their favorites are so beautiful and spectacular.  It used to be they had a limited number of Etsy Treasuries but now you can create as many treasuries as you want and create them as often as you would like.  They usually have a theme which makes them so eye-catching.  Here are a few I've created:
http://www.etsy.com/people/ElegantlyUnderstated/treasury?sort=creation_date&order=asc 
I think I would prefer just to pick items all day rather than create my own items to sell.  I've always wanted to be a buyer for department stores, choosing what would be sold in certain stores.  With this tool, Etsy lets me do just that.  Now I just need to see about getting paid for my fun. :)  Get creative and give Etsy treasuries a try.  If it's good enough, Etsy chooses some to feature on its front page and many Etsy shoppers will get to see it.
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